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About Us

Who is African Roots Travel?

African Roots Travel is a travel destination mangemen company, proudly rooted in the heart of Ghana. Established in 20187 our passionate team is dedicated to crafting immersive Ghana Tour Experiences that create memories of a lifetime. We pride ourselves in showcasing the true essence of Ghana, the center of the world. Our clients often ask, what set us apart? Our reply, we live in Ghana full time, so we care connected to the landscape and we don’t use third partie operators to manage our tour excursions. Our team of Ghanaian American and Native Ghanaians  provide the perfect work  team to execute the plan.

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At African Roots Travel, we are driven by a profound belief: Ghana is more than just slave dungeons and historical landmarks; it is a treasure trove of vibrant culture, time-honored traditions, burgeoning markets, and an abundance of warm, welcoming people. Our job is to unveil the Ghana that you don’t see on YouTube Videos

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We believe that Ghana is more than slave dungeons and the door of no return. We invite you to enjoy the great restaurants, vibrant nightlife, buzzing social scene and stellar events.

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Why choose African Roots Travel?

Local Expertise: With an unwavering commitment to understanding and respecting Ghana's unique heritage, we've built our foundation on the bedrock of local knowledge. Our team comprises seasoned experts who call Ghana home, offering you an authentic and insider's perspective on this enchanting land. We live in Ghana on a full time basis constantly seeking new opportunities to create the perfect Ghana Homecoming for our clients.

Tailored Experiences: African Roots Travel understands that no two travelers are alike, which is why we specialize in tailoring bespoke itineraries that cater to your specific interests, whether it's delving into Ghana's history, immersing yourself in its vibrant arts scene, nightlife, ecotourism, planning a family vacation or an organization looking to visit the motherland we are here for you

Unparalleled Access: Over the years, we have cultivated strong relationships with local communities, artisans, and businesses, granting you unprecedented access to unique and off-the-beaten-path experiences that you won't find in typical tourist brochures.


Safety and Comfort: We prioritize your safety and comfort above all else. Ghana is a welcoming and secure destination, and we go the extra mile to ensure your peace of mind throughout your journey. 

OUR MISSION

"At African Roots Travel, our mission is to forge a profound reconnection between diasporans and their ancestral heritage by extending a heartfelt invitation to rediscover the heartland of Africa.

 

Our unwavering commitment is to deliver an immersive and enlightening cultural journey, one that not only deeply resonates with our clients but also leaves an enduring legacy for generations to come."

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OUR COMMITMENT

  • Reconnect Diasporans: We are committed to creating a bridge between diasporans and their ancestral homelands. Through our carefully curated travel experiences, we aim to reignite the deep connections and cultural bonds that have been dormant for generations.

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  • Cultural Enrichment: We believe that travel should be more than just a vacation; it should be a journey of self-discovery and cultural immersion. We are dedicated to offering our clients the opportunity to explore the rich and diverse cultures, traditions, and history of West Africa.

 

  • Legacy Building: We understand the importance of preserving one's heritage and passing it down to future generations. Our mission is not only to provide incredible travel experiences but also to help our clients create lasting memories and stories that they can share with their families and communities, ensuring that the spirit of Africa lives on.

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  • Sustainability and Responsibility: We are committed to responsible tourism practices that protect the environment, support local communities, and contribute to the economic development of the regions we visit. We aim to leave a positive footprint in the places we explore.

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  • Unforgettable Experiences: We strive to create unforgettable and personalized travel experiences that exceed our clients' expectations. Our dedication to quality, safety, and authenticity ensures that every journey with West African Travel is life-changing adventure.

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Join us on a voyage of rediscovery, as we help you connect with the roots, culture, and history of Africa. Together, we will embark on a journey that not only enriches your life but also leaves a legacy for generations to come.

Welcome back to the Motherland Ghana, with African Roots Travel."

WHY CHOOSE AFRICAN ROOTS TRAVEL

In the world of travel and tourism, there exists a multitude of companies catering to the desires and whims of adventure-seekers, culture enthusiasts, and wanderers in search of the extraordinary. These companies, often priding themselves on crafting unforgettable experiences, have carved their niche in the industry. But African Roots Travel stands apart from the rest.

 

At first glance, it might seem like we're in the same business as those who offer African tourism experiences. However, our perspective and ethos set us apart in a way that is deeply rooted in our name and mission. We are not merely tour guides; we are the stewards of a familial legacy, the cousins to our clients, entrusted with ensuring that every moment of their journey aligns with their heritage, their roots.

 

While other tour companies view their patrons as tourists, we see them as family members, members of the African diaspora who are taking a long-awaited trip home to visit their kin. For us, this is personal. It's about forging a connection, about weaving the threads of history, heritage, and belonging into a seamless tapestry of experience. Our purpose is to ensure that when our clients step off the airplane in Ghana, they are welcomed into the embrace of their extended family.

 

What distinguishes African Roots Travel from the rest of the tourism landscape is our unwavering presence on the ground in Ghana, a presence that is constant, year-round. We live among the people, breathe in the rhythms of the community, and absorb the pulse of the nation. Our deep, local connections allow us to create authentic experiences that resonate with the heartbeats of the people. We are not outsiders looking in; we are part of the very fabric of the communities we serve.

 

Our mission transcends the concept of tourism; it's about fostering authentic, transformative moments that will be etched into the annals of family lore and passed down through generations. When you journey with African Roots Travel, you're not just experiencing Ghana; you're participating in a living history. You're creating memories that will be shared with your children and your children's children, forming a lasting bridge between past, present, and future.

 

Our clientele, predominantly professionals, arrive in Ghana for the first time with expectations of a trip that blends leisure, comfort, upscale accommodations, and, most importantly, safety. African Roots Travel is uniquely poised to deliver on these expectations. Our carefully curated itineraries, meticulously selected accommodations, and in-depth knowledge of the local landscape ensure that every client enjoys a journey that is as secure as it is enriching.

 

In a world where travel companies come and go, African Roots Travel stands the test of time, grounded in our commitment to providing an unparalleled experience that transcends the ordinary. We are not just tour operators; we are custodians of heritage, architects of memory, and guardians of family connections. With us, you're not a tourist; you're a cherished member of our extended family, and your journey is a voyage to the heart of your roots.

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